Corporate Logo(source:apr-in.com)
Shares of APR (278470) rose in early trading on June 30, driven by positive expectations from analysts regarding sustained sales growth in overseas markets.
As of 10:25 a.m., APR was trading at 158,700 won on the Korea Exchange's KOSPI market, up 10,000 won, or 6.72%, from the previous session.
Yuanta Securities raised its target price for APR from 150,000 won to 188,000 won while maintaining a “Buy” rating, citing the company’s strong triple-digit sales growth potential in developed markets such as the United States.
Lee Seung-eun, an analyst at Yuanta Securities, stated, “We have increased the target PER (price-to-earnings ratio) applied to APR’s average EPS (earnings per share) for this year and next year from 22x to 27x. This revision reflects both a revaluation trend within the sector and APR’s outstanding growth and profitability.”
Lee further noted, “While major cosmetics companies with market capitalizations exceeding 3 trillion won are trading at an average PER of 22x amid robust K-beauty exports, APR is projected to achieve triple-digit growth in advanced markets, warranting a valuation premium. The company’s recent surpassing of large industry peers in market capitalization is not a temporary rebound, but rather indicative of structural growth, which should continue to support its valuation premium.”
*[KOSPI]APR(278470) is a beauty tech company founded in 2014, holding various brands including 'MediCube' for home beauty devices, 'AprilSkin', 'Formant', 'GlamD.Bio' for beauty, 'Nerdy' for fashion, and 'Photogray' for instant photo booths. Market capitalization is 5.65 trillion won(as of June 27, 2025, closing price).
Corporate Logo(source:apr-in.com)
Shares of APR (278470) rose in early trading on June 30, driven by positive expectations from analysts regarding sustained sales growth in overseas markets.
As of 10:25 a.m., APR was trading at 158,700 won on the Korea Exchange's KOSPI market, up 10,000 won, or 6.72%, from the previous session.
Yuanta Securities raised its target price for APR from 150,000 won to 188,000 won while maintaining a “Buy” rating, citing the company’s strong triple-digit sales growth potential in developed markets such as the United States.
Lee Seung-eun, an analyst at Yuanta Securities, stated, “We have increased the target PER (price-to-earnings ratio) applied to APR’s average EPS (earnings per share) for this year and next year from 22x to 27x. This revision reflects both a revaluation trend within the sector and APR’s outstanding growth and profitability.”
Lee further noted, “While major cosmetics companies with market capitalizations exceeding 3 trillion won are trading at an average PER of 22x amid robust K-beauty exports, APR is projected to achieve triple-digit growth in advanced markets, warranting a valuation premium. The company’s recent surpassing of large industry peers in market capitalization is not a temporary rebound, but rather indicative of structural growth, which should continue to support its valuation premium.”
*[KOSPI]APR(278470) is a beauty tech company founded in 2014, holding various brands including 'MediCube' for home beauty devices, 'AprilSkin', 'Formant', 'GlamD.Bio' for beauty, 'Nerdy' for fashion, and 'Photogray' for instant photo booths. Market capitalization is 5.65 trillion won(as of June 27, 2025, closing price).